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SERVICES
Strengthening
Your Margin
Great workplace? Let’s tell the world.
Helping nonprofits and mission-driven teams strengthen and showcase their people story from the inside out.
Employer branding is simple at its core: tell the truth about what it’s like to work with you, so people can not only see it but also feel it.
Mind Your Margin helps you win at the margins, the small but powerful moments where candidates decide if they can see themselves on your team and where your current employees decide if they want to stay.
These services are designed to help you clarify your culture, create your employer story, and consistently connect with the right talent.
The Mind Your Margin Approach
"I'm like an extended part of your team. My mission is to advance your mission. I'll work alongside your team with a deep level of collaboration and shared purpose, and together we’ll highlight your culture and way of working in a way that is measured, meaningful, and memorable.”
Employer Brand Services Suite
How I Partner with You
SOLUTION 1: KNOW WHERE YOU STAND
Employer Brand Checkup: Understanding your people experience is the first step to strengthening it.
Before you can win top talent, you need to know what’s working, what’s wobbling, and what’s quietly costing you great people. This is your organization’s employer brand checkup. There’s no judgment, just clarity.
WHAT'S INCLUDED:
Outcome: You finally know where to start and where to stop wasting energy.
SOLUTION 2: MAP OUT YOUR PLAN
Employer Brand Blueprint: Clarify who you are as an employer, and say it with confidence.
This is your customized clarity + messaging experience. We translate your mission and culture it into an employer story your staff, candidates, and leaders can understand, repeat, and get behind.
WHAT'S INCLUDED:
Outcome: Your employer identity becomes clear, compelling, and consistent, which serves as the foundation for connecting with mission-ready talent.
SOLUTION 3: SHOW YOUR CULTURE, EVERYWHERE
Internal Communications & Culture Activation: Turn your culture into experiences people can feel, live, and celebrate.
Your employer brand doesn’t work if your people are in the dark. This solution strengthens the messages flowing inside your organization, so engagement, development, and culture don’t just sound good but actually land.
If you already have a clear EVP, we can start here. Employer Brand Checkup + Blueprint needed for most effective use of this solution.
WHAT'S INCLUDED:
Outcome: Organizational alignment where everyone knows what’s happening, why it matters, and how it connects to your mission.
SOLUTION 4: SECURE AN ENTHUSIASTIC YES
Careers Page & Recruitment Marketing Refresh: Look as good on the outside as you are on the inside.
Are your careers page and recruitment assets helping or hurting your hiring? This solution turns your mission, culture, and people story into a clear, compelling experience that attracts the right talent and helps you win at the margins.
WHAT'S INCLUDED:
Careers Page Upgrade
Recruitment Marketing Boost
Outcome: A careers page and recruitment presence that invitingly tell your people story and attract talent who enthusiastically say yes to advancing both your mission and their careers.
SOLUTION 5: ACCELERATE YOUR EDGE
90-Day Employer Brand Kickstart: The full transformation to align your people + culture story quickly and intentionally.
This is for organizations ready to stop band-aiding and start crafting and sharing their unique people experience with more clarity and intention. Over 12 weeks, we sharpen your story, strengthen your systems, and build a repeatable employer brand engine that helps you consistently win at the margins.
WHAT'S INCLUDED:
Outcome: A fully aligned and activated employer brand strategy that improves hiring, strengthens culture, and creates a more connected, mission-driven team.
Let’s make your culture shine.
