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What’s Your Organization’s Margin Score™?

How much margin do you really have when it comes to attracting and keeping talent?

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The Margin Score is a short diagnostic that helps mission-driven organizations understand how clearly they’re communicating what it actually means to work with them and where misalignment may be costing them people. Before investing in employer branding work, it helps to understand where your people story is already working  and where it’s not.

 

Unlocking your Margin Score shows how clearly your organization communicates:
 

  • Who the work is for

  • What candidates are really stepping into

  • Where misalignment may be costing you talent and momentum

Take the 3-minute assessment

Why your score matters.

Talent isn’t lost all at once. It’s lost in small, preventable moments:

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  • A job posting that doesn’t feel human

  • A culture that’s felt but not explained

  • Communication that creates confusion

  • Onboarding that misses the mark

  • Workloads that quietly burn people out

  • Belonging that’s implied, not experienced

 

These are the margins, and they’re where decisions are made and where people quietly decide:

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  • Is this where I belong?

  • Do I trust this team?

  • Does this feel worth it?

 

When you strengthen your margins, you strengthen your people, and therefore, your organization. 

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Who this is for:

 

This assessment is for nonprofits and mission-driven organizations that want to:

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  • Attract mission-aligned talent

  • Improve engagement and retention

  • Communicate culture with clarity

  • Build healthier, more connected teams

  • Stop losing great people at avoidable touchpoints​
     

If you’re hiring, growing, or feeling stretched, this is your starting point.

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Your score provides clarity on:

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  • How clearly your organization communicates what the work actually requires

  • Where expectations may be misaligned between leaders, candidates, and reality

  • Whether your employer brand is helping the right people opt in — or quietly pushing them away

 

If you’re hiring, growing, or feeling stretched, this is your starting point.

Takes 3 minutes or less

Get a clear picture of your strongest employer brand margins.

How It Works

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  1. Take the 3-minute assessment to get your score.

  2. See where you’re strong and where talent decisions may be slipping.

  3. Receive clear, actionable next steps​.

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What happens after you get your score?

 

You’ll receive:
 

  • A snapshot of where your organization has margin, and where it’s leaking

  • Language to help you name what’s actually happening

  • An invitation to explore next steps, if and when you’re ready

Curious where your margins are helping, or hurting you?

Gain clarity in 3 minutes.

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